Master of Information Systems in Marketing Technology

Deakin University - Melbourne Burwood Campus

Australia,Victoria

 0 Shortlist

18 Months

Duration

CAD 39,800/year

Tuition Fee

CAD 0 FREE

Application Fee

Jul 2024

Apply Date

Australia, Victoria

Type: University

Location Type: Semi-Urban

Founded: 1974

Total Students: 60,000 +

Int. Students: 10,250 +

Campus Detail

Main Campus Address

221 Burwood Highway, Burwood, Victoria 3125

Master of Information Systems in Marketing Technology

Program Overview

Digital information has revolutionised the way we do business. Its capture, strategic use and associated technology in the business environment is focal to the discipline of information systems.

Created in response to the rapid growth in the use of information systems and eBusiness applications by businesses and governments internationally, Deakin’s Master of Information Systems enables you to develop specialist skills in digital transformation, eBusiness and business-oriented principles and practices of information systems.

Learn about the principles and practices of stakeholder analysis, identification of business needs, problems and opportunities, analysis, negotiation and specification of requirements for any solution that may involve technology-inspired change. You will also have the option to complement your primary studies in information systems with a specialisation in a wide range of business-related fields (e.g. AI strategy and management or business analytics). Designed to meet industry demand for skilled professionals with a breadth of transferable skills, a specialisation can help deepen your knowledge in a particular business field and benefit your future career.

Develop quantitative reasoning skills so that you can review business performance to find problems, areas of opportunities, and trends in data using business analytics. Explore data-driven, evidence-based approaches to business decision making and business performance analysis, and gain an understanding of business metrics.

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