Master of Arts in Business Management - Strategic Marketing

Macromedia University of Applied Sciences - Munich Campus

Germany,Bavaria

 0 Shortlist

24 Months

Duration

CAD 11,000/year

Tuition Fee

CAD 0 FREE

Application Fee

Mar 2025

Apply Date

Germany, Bavaria

Type: University

Location Type: Urban

Founded: 2006

Total Students: 0 +

Campus Detail

Main Campus Address

Sandstra�e 9, 80335 Munchen, Germany

Master of Arts in Business Management - Strategic Marketing

Program Overview

What do marketing measures look like that are not solely aimed at a quick increase in sales, but at long-term success? The Marketing Master’s programme at Macromedia University of Applied Sciences teaches you in theory and practice what constitutes strategic marketing in today’s world and what role digitalisation plays in this.

 

Leading Companies and Brands to Success
You can study Strategic Marketing in Munich and Berlin. The Master’s programme conveys well-founded, contemporary expertise in the areas of marketing strategies, brand management, management theories, and entrepreneurship – with a constant eye on the demands of an increasingly digital world.
By the end of your studies, you will have learned to align complex marketing measures with strategic goals and to create a strong brand identity. Your tools will include competitive analyses, press relations, and social media activities.

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Master of Arts in Business Management - ...

 Program Level: Master's Degree
 Duration: 18 months
 Tuition Fee: CAD 11,000

 Application Fee: CAD 0 FREE

English Requirement: IELTS TOEFL PTE DUOLINGO 

Work Permit: