Program Overview

There is no other sector in which digital change is taking place as rapidly as in the media industry. In order not to lose touch, it is not only media companies that need highly qualified management. Other sectors also need to be well positioned, for example in marketing, media planning and PR. Your Master’s programme prepares you optimally for this.

Fit for leadership
The Master’s degree in Media and Communication Management provides you with in-depth knowledge of media management, marketing and public relations. You will learn relevant models and processes to manage information in a targeted manner, to work cross-medially and to assume responsibility as a manager in this rapidly changing environment.
By the way: Your career opportunities are not limited to the media industry – after all, digital technologies permeate all areas of life and the economy. Competent professionals who keep pace with this development are in demand everywhere.