Program Overview

Have you been in professional life for some time and would like to achieve more? The Marketing MBA prepares you for a challenging position in an agency, a public authority or a company. Or you choose the path to self-employment and become your own boss – the Marketing MBA gives you the tools to do so.

Reaching customers in a targeted way
With the Marketing MBA, you acquire a broad knowledge of business administration. In addition to general topics such as business management, business law and accounting, this degree programme focuses on marketing. You learn to focus on the consumer and to better understand him or her through market research.
You can then align your marketing strategies with the needs of your target group and thus make a lasting contribution to the success of your company. Your extensive know-how will enable you to make a real career leap after graduation.