Program Overview

Combine a Bachelor of Creative Media with a Bachelor of Communication to get the skills and ways of thinking to give you a competitive edge in your career.

Regardless of your chosen areas of study, this combined course will help to transition you from being an independent and innovative creative arts and communications student into a well-rounded professional with a strong understanding of industry. Be mentored by highly experienced creative media and communication academics who will share their industry skills and knowledge with you.

You’ll work with real clients on real campaigns as you build a wide range of skills for professional communication in the digital age, including creating and producing content, managing social media and developing public relations and communications strategies. You’ll be able to mix skills these skills with your chosen creative field and become a double threat in the job market with the ability to communicate effectively, but also produce content (whether that be audio, film, graphic design, games art or photography).

Major: Web Communication

This course combines an exciting mix of web design, digital marketing and strategic communication.

Students will learn how to design and develop strategies for web communication campaigns using a range of digital media including, social media, websites, mobile technology, games, video and online news media.

Learn about conveying information and ideas using social media platforms such as Facebook, Instagram, Twitter and YouTube, powerful search engines including the likes of Google and Yahoo and well-designed and written websites and blogs to deliver creatively planned strategic outcomes for organisations.

3 reasons to study Web Communication at Murdoch

• Learn from industry professionals and digital media researchers while working for real clients.
• Work in an industry where strong future growth is expected for advertising, multimedia and web design professionals.
• Increase your job prospects by adding an additional minor to your degree. We recommend Global Media and Communication, Strategic Communication or Journalism.

What you’ll learn
Build the knowledge and skills you need to meet your career or study goals. Here are some of the things you’ll learn:

• Professional writing skills, global perspectives on issues, ethical and cooperative work behaviour
• Ethical thinking in interpersonal, social and professional contexts
• Creative techniques and methodologies towards communication solutions
• Communicating and engaging with a range of audiences, stakeholders and the public through media and communication platforms using voice, text, sound and image.