Bachelor of Business in Marketing

Navitas Group - Charles Sturt University - Sydney Campus

Australia,New South Wales

 0 Shortlist

36 Months

Duration

CAD 32,000/year

Tuition Fee

CAD 0 FREE

Application Fee

Mar 2025

Apply Date

Australia, New South Wales

Type: University

Location Type: Urban

Founded: 1989

Total Students: 0 +

Campus Detail

Main Campus Address

77 Berry St, North Sydney NSW 2060

Bachelor of Business in Marketing

Program Overview

The Bachelor of Business blends foundational business studies with contemporary theory in the fields of either Management, Marketing, Human Resource Management, Finance or Strategic Planning and current industry practice. The course provides educational and professional qualification requirements needed to prepare students for general and specialist careers in their chosen fields. By completing either a minor study or pursuing electives of their choice, students obtain the opportunity to complement their qualification in an additional Business or non-Business area and enhance their career choice pathways.

The Bachelor of Business aims to produce graduates who are knowledgeable, skilled, and highly capable in their fields to be work-ready. Students will have a strong sense of their own abilities; be confident, resilient, self-reliant, and able to address unforeseen and new challenges in today’s ever-changing workplace.


Major: Marketing
You'll learn essential marketing content - from understanding consumers and conducting market research, through launching product and service innovations, to formulating communication strategies to build long-term customer relationships and create value for customers, stakeholders and businesses. When you study marketing at Charles Sturt, you'll integrate contemporary topics such as digital and social media marketing, as well as social and sustainable marketing, into your learning.