Bachelor of Arts in Advertising
IPERC - Marquette University
USA,Wisconsin
0 Shortlist
48 Months
Duration
CAD 47,690/year
Tuition Fee
CAD 0 FREE
Application Fee
Apply Date
USA, Wisconsin
Type: University
Location Type: Urban
Founded: 1881
Total Students: 11,500 +
Int. Students: 600 +
Campus Detail
Main Campus Address
1250 W Wisconsin Ave, Milwaukee, WI 53233, United States
Bachelor of Arts in Advertising
Program Overview
The advertising major teaches students to build brands in a global marketplace. To do that means engaging consumers, thinking strategically and gaining critical insights in order to create content that moves consumers to action—whether it be casting a vote, buying a product, visiting a website, re-tweeting a post, making a donation in support of a cause, building brand advocacy, etc. Students also learn the social, legal and ethical implications of advertising in a complex world.
The curriculum is both conceptual and applied with foundational courses in content ideation, copywriting, account planning, design, media strategy and campaigns with an array of electives in areas such as sports promotion, multiplatform content strategy, social and emerging media, social media analytics and international advertising and public relations, to name a few. These courses and a required internship allow students to specialize in a chosen area and develop a professional network.
Application Fee
Application Fee: CAD 0 FREE Tuition Fee
CAD 47,690 per year
*Note: The fee is approximate and is subject to change
Living Cost in IPERC - Marquette University
CAD 14,500 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
