Master of Science in International Marketing with Tourism

Edinburgh Napier University - Sighthill Campus

UK,Scotland

 0 Shortlist

12 Months

Duration

CAD 19,750/year

Tuition Fee

CAD 0 FREE

Application Fee

Sep 2025

Apply Date

UK, Scotland

Type: University

Location Type: Urban

Founded: 1992

Total Students: 17,000 +

Int. Students: 10,000 +

Campus Detail

Main Campus Address

Bankhead Ave, Edinburgh EH11 4DE, United Kingdom

Master of Science in International Marketing with Tourism

Program Overview

This programme will equip you with the knowledge and intellectual capabilities to successfully commence or develop a career in international marketing within the tourism sector. It is suitable for any graduate who desires a comprehensive understanding of international marketing with tourism. This could include a new graduate who is keen to start a career in tourism marketing. Equally, it could include an experienced professional who would like to ensure they have thorough grounding in marketing and tourism subjects in order to develop their international tourism marketing career.

The programme satisfies the need for academic rigour with an understanding of the day-to-day practice of international marketing in the context of the tourism sector. The modules contain many examples of international marketing in practice and examine both established and new techniques for practising marketing in an international tourism context successfully.

The degree also aims to develop the skills necessary for employment such as; decision-making and problem-solving in complex, unpredictable and often fast changing situations; developing initiative and personal responsibility; and the independent learning ability needed for continuing professional development in an international environment.