Bachelor of Arts (Hons) in Digital Marketing and Business Analytics

Robert Gordon University

UK,Scotland

 0 Shortlist

48 Months

Duration

CAD 16,490/year

Tuition Fee

CAD 0 FREE

Application Fee

Sep 2025

Apply Date

UK, Scotland

Type: University

Location Type: Semi-Urban

Founded: 1992

Total Students: 16,500 +

Campus Detail

Main Campus Address

Garthdee House, Garthdee Rd, Garthdee, Aberdeen AB10 7AQ, United Kingdom

Bachelor of Arts (Hons) in Digital Marketing and Business Analytics

Program Overview

Robert Gordon University offers the only BA (Hons) Digital Marketing and Business Analytics degree in Scotland and equips you with the ability to design, manage and deliver analytics projects within a digital marketing context. You will gain the knowledge, creative and technical skills required to succeed in the increasingly digital and analytics-driven marketing environment.

You will have the opportunity to actively participate in digital marketing and analytics industry projects, such as the Digital Marketing Agency and Business Analytics Project, where you will apply strategic digital marketing and analytics solutions to solve real-world briefs.

This course shares a common first year with BA (Hons) Digital Marketing. At the end of first year you can choose to study BA (Hons) Digital Marketing or BA (Hons) Digital Marketing with Business Analytics.