Program Overview

Foundation Studies Program in Business
Foundation Studies Program in Business is a university entry program designed for international students who have completed a minimum of year 11 or its equivalent. Whether you dream of being the CEO of your own company or the senior executive of a global enterprise, our business course will equip you with the knowledge and experience to get you on your way.

Articulation to Western Sydney University

Students must:

• Complete all the units within their chosen sequence
• Pass Introduction to Academic Communication 2 with a minimum C grade.
• Achieve a minimum GPA. Please check your Letter of Offer for details.

Meeting these criteria will qualify students for entry into the first year of:

Bachelor of Creative Industries
Bachelor of Creative Industries prepares you for a creative career path, with practical projects and real-world experience. You’ll graduate with solid creative skills and the know-how to create your own opportunities.
You’ll study core subjects in innovation, ideation, and collaboration plus a selection of entrepreneurial, communication and business subjects. Specialise in one of the discipline areas, such as advertising, graphic design, public relations, journalism, screen media, creative writing, enterprise innovation or music/sound production. Or you can combine two areas, for greater career flexibility.

Everyone has creative potential, and in this degree we work with you to develop your creativity and your entrepreneurial skills, in your area of interest. Throughout your degree, you’ll hone your skills by working on real briefs from our partner organisations: start-ups, creative agencies, businesses, and not-for-profits.

Major: Advertising
The Advertising major gives students a thorough grounding in general principles of communication as well as practical skills in advertising. The external major can be completed by students enrolled in the Bachelor of Business.

The major offers a balance of advertising theory and practice and focuses on real, project-based outcomes. Areas of study include advertising strategy, advertising creative and art direction, client and account management, digital and social media contexts, advertising campaigns.