Graduate Certificate in Public Relations - Corporate Communications

Mohawk College - Fennell Campus

Canada,Ontario

 0 Shortlist

12 Months

Duration

CAD 18,825/year

Tuition Fee

CAD 100

Application Fee

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1967

Total Students: 13,000 +

Int. Students: 3,000 +

Campus Detail

Main Campus Address

135 Fennell Ave W, Hamilton, ON L9C 0E5, Canada

Graduate Certificate in Public Relations - Corporate Communications

Program Overview

The Mohawk College Public Relations – Corporate Communications graduate certificate program has established itself as a leader in innovative training employers look for from our skilled grads. Highly sought-after grads find employment across a broad spectrum of industries.

Students leverage learning and become adept in managing communications in a fast-paced digital online global society.  Learn to maintain open and effective communications between corporations, governments, organizations, and their publics.  Effective organizational communication requires highly trained public relations – corporate communications professionals.

In two semesters you will:

  • Build a network of leading industry professionals
  • Fast track your education through our flexible 140-hour field placement partnership program, learning and developing your skills in a workplace setting – taken anytime during both semesters
  • Gain invaluable hands-on experience in:
    • social media and digital communications
    • digital publishing
    • media relations management
    • issues and crisis communication
    • industry ethics and communications law
    • public relations event planning and execution, and more!
  • Discover learning in an actual work environment, contributing to team efforts on real world projects, by engaging with actual clients through our in-house full-service communications agency – The Agency

  • Develop an industry ready professional portfolio of the work you create

Program Highlights

Build your own public relations – corporate communications industry network through a variety of activities, starting before you even take your first class:

  • Day-One Industry Mixer - Meet and mingle with PR/communications professionals
  • Guest speaker series – Gain insights from award winning, highly regarded industry professionals in the classroom
  • Informational interviews – Visit and meet one-on-one with industry professionals as you begin planning your career goals
  • Mock job interviews – Visit an industry professional and practice your interviewing skills without the pressure of landing the job
  • Become a student member with the Canadian Public Relations Society (CPRS) and the International Association of Business Communicators (IABC) – the two largest industry associations for PR practitioners and communicators in Canada

What You'll Learn

  • Formulate PR strategies and execute tactics in corporate and not-for-profit communications.
  • Learn to use social and digital media in PR planning and execution.
  • Explore media relations, electronic publishing, crisis communications and advertising.
  • Acquire expertise in PR analysis and planning.
  • Write professional-level public relations materials.
  • Design visually creative materials to meet PR objectives.
  • Plan and execute an event.
  • Develop a fundraising plan.

You might also interested in other programs of this university

Graduate Certificate in Public Relations

 Program Level: Postgraduate Certificate / Diploma
 Duration: 12 months
 Tuition Fee: CAD 17,200

 Application Fee: CAD 100

English Requirement: IELTS 

Work Permit: