Bachelor of Digital Marketing Communications (Honours)

Algonquin College - Ottawa Campus

Canada,Ontario

 0 Shortlist

48 Months

Duration

CAD 17,800/year

Tuition Fee

CAD 95

Application Fee

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1967

Total Students: 21,059 +

Int. Students: 1,300 +

Campus Detail

Main Campus Address

1385 Woodroffe Ave, Nepean, ON K2G 1V8, Canada

Bachelor of Digital Marketing Communications (Honours)

Program Overview

This four-year honours degree program provides students with a foundation in digital storytelling and digital technology, allowing them to effectively craft a message for a target audience and to create a communications plan to disseminate this message. Graduates of advertising, public relations and marketing diploma and advanced diploma programs may be awarded advanced standing.

Students gain theoretical and practical knowledge regarding media channel selection, digital storytelling, marketing communications research, digital analytics and global communications. The program utilizes case studies and fieldwork to provide opportunities for students to practice the newly-acquired skills in a real-world context. Additionally, students conduct marketing research, utilize digital analytics and marketing research to make decisions and craft communications plans for clients within the classroom setting.

Graduates may seek employment in media and communications departments within government, non-profit organizations, associations, advertising and digital agencies as well as private corporations. They may work in areas such as journalism, advertising, public relations, marketing communications, professional writing and social media.

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Bachelor of Digital Marketing Communicat...

 Program Level: 4-Year Bachelor's Degree
 Duration: 48 months
 Tuition Fee: CAD 20,042

 Application Fee: CAD 95

English Requirement: IELTS TOEFL PTE DUOLINGO 

Work Permit: