Bachelor of Creative Industries in Enterprise Innovation

Western Sydney University - Parramatta South Campus

Australia,New South Wales

 0 Shortlist

36 Months

Duration

CAD 33,120/year

Tuition Fee

CAD 0 FREE

Application Fee

Jul 2025

Apply Date

Australia, New South Wales

Type: University

Location Type: Semi-Urban

Founded: 1989

Total Students: 49,200 +

Int. Students: 6,300 +

Campus Detail

Main Campus Address

169 Macquarie Street, Parramatta NSW, 2150

Bachelor of Creative Industries in Enterprise Innovation

Program Overview

Australia’s creative industries are a major driver of our economy, worth an estimated $30 billion and employing hundreds of thousands. If you’re thinking about a creative career, don’t let anyone tell you it isn’t a serious business. Accredited by professional organisations including the Public Relations Institute of Australia (PRIA) and the Media Foundation of Australia (MFA), our Bachelor of Creative Industries prepares you for a creative career path, with practical projects and real-world experience. You’ll graduate with solid creative skills and the know-how to create your own opportunities. You’ll study core subjects in innovation, ideation, and collaboration plus a selection of entrepreneurial, communication and business subjects. Specialise in one of the discipline areas, such as advertising, graphic design, public relations, journalism, screen media, creative writing, enterprise innovation or music/sound production. Or you can combine two areas, for greater career flexibility.

Major: Enterprise Innovation
The Enterprise Innovation major equips you with the expert skills to create a career as a management specialist. You will be prepared to succeed in a range of roles in contemporary private, public, and not-for-profit organisations in Australia and abroad.

In this major you will develop strategic management knowledge to enable effective organisational decision making. The units in this major focus on organisational learning and development and behaviour, operations management, leadership and entrepreneurship, change and innovation, and policy.

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