International Master of Business Administration in Advertising and Brand Management

University of South Australia - City West Campus

Australia,South Australia

 0 Shortlist

24 Months

Duration

CAD 42,000/year

Tuition Fee

CAD 0 FREE

Application Fee

Jul 2025

Apply Date

Australia, South Australia

Type: University

Location Type: Urban

Founded: 1991

Total Students: 37,000 +

Int. Students: 5,500 +

Campus Detail

Main Campus Address

61-68 North Terrace, Adelaide SA 5000, Australia

International Master of Business Administration in Advertising and Brand Management

Program Overview

This degree will develop your knowledge of the global business environment and enable you to maximise your career development opportunities and employment prospects. You will benefit from a range of experience-based learning opportunities, including overseas study trips and business mentorships with a senior business leader through the Executive Partners Program.

You will learn about business strategy, international trade, global marketing and international human resource management with a focus on the design and planning of effective media, and brand management strategy.


What you'll learn

The two year program comprises 16 courses, including 4 electives and an industry placement/project. You will start with seven core courses common to all specialisations in the IMBA. Through these you will develop advanced skills and expertise in areas of international management including:

  • Global business environment
  • People leadership and performance
  • Economic principles for business
  • Fundamentals of data analytics