Bachelor of Business Administration in Marketing (STEM)
EDUCO - Radford University
USA,Virginia
0 Shortlist
48 Months
Duration
CAD 25,633/year
Tuition Fee
CAD 0 FREE
Application Fee
Jan 2025
Apply Date
USA, Virginia
Type: University
Location Type: Semi-Urban
Founded: 1910
Total Students: 10,700 +
Campus Detail
Main Campus Address
801 E Main Street, Radford, Virginia 24142, USA
Bachelor of Business Administration in Marketing (STEM)
Program Overview
The major in marketing includes the study of the principles and methods which are used by organizations to plan, price, promote and distribute products or services in such a way as to fulfill the needs of the customer and meet the goals of the organization. Areas of study include consumer behavior, marketing strategy, marketing research, marketing communication, social media marketing, advertising, public relations, supply chain management, marketing analytics, and retailing, sales, digital marketing and branding.
This major fulfills the R, A and L areas of the REAL Curriculum. Students develop scientific and quantitative reasoning by applying statistical and mathematical models to assist decision makers in solving business problems. The interaction of cultures and behaviors are examined within the contexts of the domestic and global economic environment, individual and group behavior in organizations, and the practices used by organizations to create value, enhance satisfaction, and manage customer relationships. The exploration of professional practice occurs through the application of knowledge, skills, and critical reflection in the various business disciplines. Students need majors and/or minors to fulfill the E area to complete the REAL Curriculum requirements.
Application Fee
Application Fee: CAD 0 FREE Tuition Fee
CAD 25,633 per year
*Note: The fee is approximate and is subject to change
Living Cost in EDUCO - Radford University
CAD 6,465 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
