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Bachelor of Business Administration in Marketing Communications

Berkeley College - New York City Midtown Campus

USA,New York

0 Shortlist

48 Months

Duration

CAD 26,390/year

Tuition Fee

CAD 50

Application Fee

Apr 2025

Apply Date

USA, New York

Type: University

Location Type: Urban

Founded: 1931

Total Students: 4,000 +

Int. Students: 380 +

Campus Detail

Main Campus Address

3 East 43rd Street, New York, NY 10017

Overview
Key Facts
Fees & Funding
Admission Requirements
Scholarships
Student Visa
Work Permit

Bachelor of Business Administration in Marketing Communications

Program Overview

Every great product, service, or idea needs effective strategy, communication and implementation to capture attention, build desire, and gain favor among consumers. In today’s competitive global marketplace, organizations are spending more and more on winning the hearts and minds of consumers via marketing tools such as advertising, public relations, sales promotion, and professional selling.

In the program at Berkeley College you’ll learn to generate creative solutions to marketing problems through integrated communications. You’ll be exposed to all areas of marketing through a project-based curriculum developed with input from advisory boards of industry experts with particular emphasis on excellent communication skills, practical experience through coursework and hands-on learning, and technology used in various aspects of marketing. The program covers:

Market and consumer research
Strategic positioning
Creative development and execution
Media planning and execution across current traditional, digital, mobile, and social marketing vehicles

Detailed Program Facts

Program Level

4-Year Bachelor's Degree

Application Processing Days

2 Days

Program Intensity

Full-Time

Duration of Program

48 Months

Program Intakes

Intake Month/Year		Intake Status
jan 2025		Closed
apr 2025		Open
sep 2025		Open

Application Fee

Application Fee: CAD 50

Tuition Fee

CAD 26,390 per year

*Note: The fee is approximate and is subject to change

Living Cost in Berkeley College - New York City Midtown Campus

CAD 13,000 per year

*Note: The fee is approximate and is subject to change

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check program website for more information about funding options.

English Test Requirements

IELTS
- Minimum Overall Score - 5.5
TOEFL
- Minimum Overall Score - 61
PTE
- Minimum Overall Score - 43.0
DUOLINGO
- Minimum Overall Score - 90.0

Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

Minimum CGPA Required: 50.00 %

Additional Information

Scholarships

Work Permit

PGWP

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization.