Bachelor of Science in Mass Media - Applied Advertising
Northwest Missouri State University
USA,Missouri
0 Shortlist
48 Months
Duration
CAD 30,062/year
Tuition Fee
CAD 75
Application Fee
Aug 2025
Apply Date
USA, Missouri
Type: University
Location Type: Rural
Founded: 1905
Total Students: 7,870 +
Int. Students: 708 +
Campus Detail
Main Campus Address
800 University Dr, Maryville, MO 64468, United States
Bachelor of Science in Mass Media - Applied Advertising
Program Overview
Students majoring in mass media with an emphasis in applied advertising focus on the tangible media, the visual as well as creative aspects of advertising. At Northwest, students have opportunities to participate in creating and selling advertisements on the award-winning, student-managed KZLX radio and KNWT television stations, Northwest Missourian newspaper and Tower yearbook as soon as the first semester of their freshman year.
Faculty focus on three core areas: business of advertising, creativity and media sales. In business of advertising, students learn legal and regulatory ethics, operational structure and media planning; the creativity component includes the message strategy, design concepts and knowledge of critical analysis; and media sales provide information about media mix concepts, messaging across sales, understanding media rates and the importance of digital and social media.
Application Fee
Application Fee: CAD 75 Tuition Fee
CAD 30,062 per year
*Note: The fee is approximate and is subject to change
Living Cost in Northwest Missouri State University
CAD 12,000 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
