Program Overview

On this course, you will learn how to combine creativity with careful planning to deliver memorable and well-managed events for the University and our many industry partners.? 

In Year 1, you are introduced to the principles of event design, digital innovation and global challenges facing the event, tourism and hospitality industries as well as essential business topics including marketing, finance and career development. During Years 2 and 3, the major global event specialisms are analysed such as business events, music festivals, mega events and sports events. You will design and produce live events throughout the programme, working with real life client briefs. 

You will also gain an appreciation of the moral and ethical responsibilities of event managers, including an awareness of the need to generate sustainable value for their businesses and society at large, and to work for an inclusive and sustainable global economy.  

Via integrated industry links, you will work alongside current professionals as part of your studies and will plan events and develop research for real clients. 

Pursue your own learning goals and career aspirations by choosing from a range of interesting optional modules. You also have the option to undertake a year-long industry placement as well as opportunities to study abroad as part of an exchange program, enhancing employability and professional confidence.

COURSE FEATURES

• Gain the practical skills to become a confident, responsible and innovative global event manager 
• Project-manage high-profile and large-scale live events to garner real-world experience 
• Strong links with industry associations and professional organisations that provide access to competitions, research, employment and events 
• Opportunities for an industry placement year, final year placement project and studying abroad