Bachelor of Arts (Hons) in Advertising with Foundation Year

University of East London - Docklands Campus

UK,England

 0 Shortlist

48 Months

Duration

CAD 13,740/year

Tuition Fee

CAD 0 FREE

Application Fee

Apply Date

UK, England

Type: University

Location Type: Urban

Founded: 1992

Total Students: 15,500 +

Int. Students: 4,100 +

Campus Detail

Main Campus Address

Cyprus Pl, London E6, United Kingdom

Bachelor of Arts (Hons) in Advertising with Foundation Year

Program Overview

At the University of East London, we offer you a unique insight into advertising. You'll learn all about the advertising industry: what it does, how it works and how it's changing in relation to the world that it shapes and that helps shape it.

You'll learn about branding, market research techniques and digital media production, and take a detailed look at how today's consumer society works.
Guided by industry experts, you'll have the best chance not just to study but also to learn while at work in this ever-expanding industry.

You'll be involved in work placements and consumer research projects. We'll give you the chance to study everything from promotional media practices to photography and cultural theory while you also learn the best media and digital production skills.

If you don't meet the entry requirements for a BA, you can study this course as an 'extended', four-year programme. In your first year, you'll take a foundation year which prepares you for a successful transition to the BA course.

WHAT YOU'LL LEARN

This fascinating and challenging course combines creative, theory-based learning with industry practice. It will give you a thorough grounding in advertising as a business as well as a deep understanding of consumer culture.

The course centres on four major areas: how the industry works, digital media production, social and market research techniques and theoretical examinations of culture and consumer society.

You'll explore the advertising business and topics surrounding it, such as branding, promotional communication, cultural theory, media planning, new media, social media and advertising creativity.

Industry experience is at the course's heart. You'll take modules designed specifically to bridge advertising theory and practice, giving you the chance to hear from top industry professionals. Recent speakers have represented major international agencies such as Ogilvy and BrandVoice.

Our teaching team includes Abigail Summerfield, who was previously an account director at Saatchi & Saatchi Advertising.

You might also interested in other programs of this university

Bachelor of Arts (Hons) in Advertising

 Program Level: 3-Year Bachelor's Degree
 Duration: 36 months
 Tuition Fee: CAD 13,740

 Application Fee: CAD 0 FREE

English Requirement: IELTS TOEFL PTE 

Work Permit: