Master of Science in Marketing Analytics (STEM)
California State University, Long Beach
USA,California
0 Shortlist
12 Months
Duration
CAD 17,922/year
Tuition Fee
CAD 70
Application Fee
Apply Date
USA, California
Type: University
Location Type: Urban
Founded: 1949
Total Students: 39,967 +
Campus Detail
Main Campus Address
1250 Bellflower Blvd, Long Beach, CA 90840, United States
Master of Science in Marketing Analytics (STEM)
Program Overview
The Master of Science in Marketing Analytics (MSMA) is a STEM designated program designed to provide students with advanced and highly demanded training.
- Develop an advanced understanding of fundamental marketing functions, including product, branding, channel, integrated marketing communication, and pricing
- Acquire marketing research and analytics, statistics, forecasting, and modeling skills required to tackle real world marketing challenges in the era of Big Data
- Learn up-to-date, cutting-edge digital marketing and new media marketing practices through a set of digital marketing and social media courses
- Demonstrate competency through the culminating experience in which students work with local businesses and industry leaders to identify marketing opportunities and develop analytical solutions
Application Fee
Application Fee: CAD 70 Tuition Fee
CAD 17,922 per year
*Note: The fee is approximate and is subject to change
Living Cost in California State University, Long Beach
CAD 26,332 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
