Diploma in Digital Marketing

St. Lawrence College at Alpha College of Business and Technology (Collaborative)

Canada,Ontario

 6 Shortlist

12 Months

Duration

CAD 16,551/year

Tuition Fee

CAD 100 FREE

Application Fee

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 2008

Total Students: 0 +

Campus Detail

Main Campus Address

3405 Kennedy Road, Toronto, ON, M1V 4Y3, CANADA

Diploma in Digital Marketing

Program Overview

The Digital Marketing program at Alpha College offers a comprehensive and dynamic curriculum designed to equip students with the essential skills and knowledge needed to excel in the digital marketing field.

The program covers a wide range of topics, including search engine optimization (SEO), content marketing, social media strategies, email marketing, and data analytics. With a strong emphasis on hands-on learning, students engage in real-world projects, internships, and collaborations with industry professionals, ensuring they graduate with practical experience and a competitive edge.

What you will learn

  • Computer Applications: Learn essential computer software skills to enhance productivity and efficiency in the digital workplace.
  • Business Communications: Master effective communication strategies for professional success in the business environment.
  • Digital Psychology: Explore the psychological principles behind consumer behavior in the digital world.
  • Business Marketing: Gain foundational knowledge in marketing principles and strategies for business growth.
  • Digital Marketing Strategy: Develop comprehensive strategies for successful digital marketing campaigns.
  • Customer Experience: Understand and optimize the customer journey to enhance satisfaction and loyalty.
  • Front End Code: Learn the basics of HTML, CSS, and JavaScript to create visually appealing and functional web interfaces.
  • Digital Analytics: Analyze and interpret data to drive informed digital marketing decisions.
  • Video Marketing: Create compelling video content to engage audiences and promote brands.
  • Digital Marketing & Social Selling: Leverage digital marketing and social media to drive sales and build customer relationships.
  • Project Management: Acquire essential project management skills to plan, execute, and complete projects successfully.
  • Career Management: Develop strategies for career growth and professional development in the digital marketing industry.