Graduate Certificate in Marketing Management Digital Media (Co-op)

Lambton College - Mississauga Campus

Canada,Ontario

 0 Shortlist

24 Months

Duration

CAD 16,160/year

Tuition Fee

CAD 150 FREE

Application Fee

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1969

Total Students: 5,000 +

Int. Students: 500 +

Campus Detail

Main Campus Address

121 Brunel Rd, Mississauga, ON L4Z 3E9, Canada

Graduate Certificate in Marketing Management Digital Media (Co-op)

Program Overview

The Lambton College Marketing Management - Digital Media, Ontario College Graduate Certificate, is designed to provide students with both the theoretical and hands-on skills necessary in today's digital media marketing world. The emergence of social media, mobile tools and other new technologies has created a need for highly trained, creative individuals who can combine traditional marketing strategies with digital, online platforms to create and maintain an effective online presence for businesses they represent.

Curriculum will initially focus on the foundational knowledge in marketing that is necessary prior to integrating digital marketing strategies in businesses. Student utilize aspects of primary and secondary market research, statistics, databases, and various digital media platforms to integrate into digital marketing plans. New and emerging interactive media will be studies, and students will integrate these into various projects. The final term will enhance all earning outcomes through a research or co-operative education work term.

Co-op Info
Co-op students have the opportunity to apply classroom learning to the workplace. Co-op placement opportunities help students gain valuable work experience that may assist them in finding permanent employment after they graduate. Students have access to our Co-op & Career Advisors who provide comprehensive co-op and career development services and resources for co-op students.