Diploma in Business - Marketing

Algonquin College - CDI College - Mississauga Campus

Canada,Ontario

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24 Months

Duration

CAD 15,399/year

Tuition Fee

CAD 95

Application Fee

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1967

Total Students: 19,957 +

Int. Students: 4,000 +

Campus Detail

Main Campus Address

1385 Woodroffe Ave, Nepean, ON K2G 1V8, Canada

Diploma in Business - Marketing

Program Overview

The two-year Business - Marketing Ontario College Diploma program provides learners with a strong theoretical marketing foundation and the opportunity to apply it through hands-on industry projects, assignments and simulation tools. You develop the knowledge and applied skills to succeed in a wide range of marketing and business roles. Additionally, you use computing technology in a collaborative learning environment to learn, develop and apply the technical skills that employers desire.

Learn about how marketing affects the operations of a business - from product conception to launch and delivery.

Explore concepts such as:

  • Marketing to the consumer and business marketplace
  • Product and pricing strategies
  • Marketing planning and decision-making
  • Global marketing
  • Marketing communications and promotions
  • Marketing research
  • Professional selling
  • Sales management
  • Digital marketing and distribution

Complete hands-on assignments that involve case studies, simulation platforms, research assessments and role-playing. You also have the opportunity to work with industry clients in the program, including developing a full marketing plan for a local client.