Graduate Certificate in Sports, Entertainment and Event Marketing(Work Term Option)

Seneca Polytechnic - Seneca at York Campus

Canada,Ontario

 0 Shortlist

8 Months

Duration

CAD 17,458/year

Tuition Fee

CAD 90 FREE

Application Fee

Jan 2026

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1967

Total Students: 63,200 +

Int. Students: 24,600 +

Campus Detail

Main Campus Address

70 The Pond Road, Toronto, Ontario, CA

Graduate Certificate in Sports, Entertainment and Event Marketing(Work Term Option)

Program Overview

Sports, entertainment and events represent a multibillion-dollar global industry that is dynamically evolving. Consumer demand for sports, esports and entertainment in live, virtual or hybrid formats is driving industry innovation and growth. So, too, is the prevalence of brand experiential and sponsorship marketing.

In this eight-month graduate certificate program, you will learn about this industry and the integrated roles that event properties, marketing agencies and brand sponsors play. You will learn to apply the principles of strategic marketing and brand management to the development of event properties and experiential marketing campaigns. This program prepares you for careers in the sports, entertainment and event marketing fields that span the private, non-profit and public sectors.

Skills
Throughout this program you will develop the following skills:

  • problem-solving
  • collaborating
  • relationship-building
  • leadership skills

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Graduate Certificate in Sports, Entertai...

 Program Level: Postgraduate Certificate / Diploma
 Duration: 8 months
 Tuition Fee: CAD 17,458

 Application Fee: CAD 90 FREE

English Requirement: IELTS TOEFL PTE DUOLINGO 

Work Permit: